One of our favourite women of the moment, Fearne’s calm, honest approach to life and mental health is refreshing and inspiring in what is increasingly becoming a fast-paced world of high expectations...

Fearne Cotton

The Free-thinker

From her books ‘Happy’ and ‘Quiet’ she helps guide her readers into creating the mental space and the lifestyle that is right for each of them. Along with her honest and open conversations with inspiring guests like Stephen Fry, Davina McCall and Dawn French in her Podcast ‘Happy,’ along with her role as Ambassador to mental health charity Mind, she is actively changing the way mental health is perceived, teaching us all to be honest about how we are feeling, to put less pressure on ourselves, and be true to who we really are. Thank you Fearne!


Our very own Edinburgh local and favourite Gryffindor, the author known for creating a new world, not just for her characters and millions of readers, but for herself during a time that she describes as her “rock bottom,” is a constant inspiration. But she is also so much more than the romanticised rags to riches fairy-tale she is often described as...

J.K. Rowling

The Visionary

Courage and conviction gave her the strength to go against publishing conventions in the children’s book market, steering her own ideas with imaginative power and focus. In a world of distractions, daily pressures, fast-moving trends and memes, Jo Rowling reminds us to look within, to the voice and the ideas that drive us and make us distinctive and unique. Forging your own path and using the strength of imagination to go beyond is not easy, but as Jo said in her Harvard Commencement speech in 2008, “We do not need magic to change the world, we carry all the power we need inside ourselves already: we have the power to imagine better.”


Like most of the country, we are in love with Olivia Colman! Her charming humility, her humour and her natural approach shows that the power and beauty of authenticity should not be underestimated...

Olivia Colman

The Dreamer

We all have a performer within us; and for many, our inner child with big dreams and bold plans got left behind when we entered the work place, motherhood or the real world. Olivia Colman’s hard work ethic, and her bright, energetic approach to never giving up on her dreams reminds us to never stop dreaming, and to never stop striving for those things we always dreamed of. It is never too late to be who you want to be!


Factual documentary maker and Strictly’s Queen of the Dance Floor, Stacey Dooley captured the hearts of the nation last year with her Girl Next Door image and strong, no nonsense attitude.

Stacey Dooley

The Questioner

Her perfect 10/10 dance moves and award winning documentaries reminds us that we can achieve whatever we put our minds too. No topic is “too taboo” for Stacey, with her documentaries exploring harrowing subjects, challenging our views about topics such as homelessness and drug abuse. Stacey’s curious approach to everything she does, asking all the right (and sometimes difficult) questions, shows the importance of being inquisitive and the power of listening, often being a voice for those who wouldn’t otherwise be heard.


Michelle may say her hard working nature is the key to her success, describing herself as “The Stiver” in the early days, but we can undoubtedly count her open, approachable manner and her contagious passion as essential attributes to getting her to where she is today...

Michelle Obama

The Leader

Michelle’s autobiography 'Becoming' was at the top of everyone’s wish list last Christmas for good reason. The Former First Lady of the United States released her deeply personal memoir in 2018, which had us hooked from the first page; further solidifying our love and respect for Michelle. Thank you Michelle for your passion, intellect and independence; keeping us empowered and reminding us to always stand up for ourselves and what we believe in.


During Emma's first ‘He For She’ speech at the UN in 2014, who knew that “this Harry Potter girl” would go on to create such a huge impact, Emma herself claiming “I don’t know if I am qualified to be here” ...

Emma Watson

The Campaigner

Her humble statement could not have been more wrong, her moving words on the world stage leading to the open, ‘Me Too’ & ‘Time’s Up’ world we live in today, each movement helping give voice to unrepresented groups and rebranding the word ‘feminist’ – making it feel more accessible for both women, and men. Emma inspires us to never underestimate our power or the impact we can have with our words and our choices in life; taking a stand and taking ownership of what we believe in, actively making change. With her most recent work with the Gender Equality Council ahead of the G7 Summit, we can’t wait to see what she does next.

*Please note that there is no direct affiliation between the public figures presented in this material and the Busy B brand or its products.